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Your data is a reflection of your business.
It can also be a lens to focus on its future.

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Daniel Loebl
Digital Strategies
​Partner
Digital Business Metrics are a reflection of your business. They can also be a way to look forward into its future.

That's what Naian International is all about. Transforming your digital business metrics first into an effective reflection of your current business and then into a way to look forward into its future.

I am Daniel Loebl, and I've worked with brands large and small for the past 20 years, creating Digital Marketing Operations and leading teams tasked with growing digital-based businesses in a great variety of industries, from clothing catalogs, to children's toys, scientific instruments and reagents, to travel insurance, online-based education and travel and conference marketing.

I have spent a lot of time solving problems for digital businesses. I found that reporting, metrics and dashboards were crucial to the understanding of a business and that business owners and entrepreneurs were being under-served by tools and practices that did not deliver on their promise of making data flexible, easy to manage, and, most important, interactive, so decision-makers can use it to apply to multiple situations as they present themselves.

I also found that plenty of businesses had access to metrics that they could not use because they were not digested into an easy-to-use, applicable format that required minimum interpretation. Naian International can support a business by providing regular, relevant, and easy-to-understand reporting with clear annotations to make the numbers count for understanding the story behind a business and its potential future.


Success for Naian's engagements is measured in customer satisfaction. I like to leave things demonstrably, visibly better than I found them in the daily life of a business. I am in the business of listening, understanding, resolving and cooperating with our clients to help set them on a path of innovative growth.

I look forward to hearing from you wherever in the world you happen to be. I can make your business data work harder for you and stop it from being just a 'rear view mirror' to your business and instead become a lens through which you can focus your efforts into the future.

​Let's get started.


Schedule a Phone Call today.

Get in Touch​

We understand that selecting the right person to help you with metrics and dashboarding improvements for your company is a choice not to be taken lightly. That's why we offer free consultation time to help us get to know your needs and plan a way forward that has the best probability of making life better for you and your business.

​Schedule a Phone Call today.
Schedule a Free Initial Consultation
Naian International's aim is to help ecommerce stores such as Shopify to engage with customers by leveraging targeted email & SMS campaigns and customer segmentation using Klaviyo and other tools for delivery and reporting. As we strive towards this vision, we aspire to create a digital landscape where businesses, regardless of their size or tenure, can harness the power of automated email marketing for and personalized email marketing for eCommerce stores, thus achieving a robust competitive advantage competitive eCommerce environment be that Shopify or your own.
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  • Home
  • Services
  • FAQ
  • Email Marketing
  • Klaviyo + Shopify
  • Customer Segmentation
  • Blog
  • Testimonials