What Is Involved In An E-Commerce Email Audit
We examine all the elements involved in your e-commerce email marketing system to understand what you have, then we provide you with an actionable plan that brings all the insights together for improving desired results, profitability, and email metrics.
|
E-commerce Email Deliverability analysis
Using Klaviyo's metrics, we measure the overall efficiency of your email efforts, so you know how your email marketing investment is performing.
Email Content Relevance Analysis
We analyze whether your content is useful or whether it leads to unsubscribes or spam marks from your recipients.
Klaviyo Account Analysis
We check how well your Klaviyo (or other system) email account fulfills your needs in terms of cost, number of features allowed, template errors, etc.
|
Inbox Spam Testing
We test the most recent campaigns and a random sample of your automated flow emails for their spamminess and spam listings.
Profile Data Enrichment Analysis
We check what kind of additional data could be used to make your campaigns and flows work better and how and where to acquire it.
Email Reporting Analysis
We establish the kind, content, timing and format of reporting that would be most useful for your business using the available data.
|
Email Sequences/Flows analysis
We check the performance of the emails in your flows to see if they are meeting their goals: conversion, engagement, or awareness.
Email Delivery Analysis
We use open, click-through, conversion rates to establish whether your emails are being delivered to the correct areas of your list.
Klaviyo + Shopify Analysis
Verify the integration with Shopify, whether data is flowing correctly, whether additional steps are needed to make your email work smoothly.
|
We are Klaviyo Specialists
We tailor Klaviyo to make your email marketing efforts profitable and relevant to your customers.
We use everything that Klaviyo offers to help you achieve your business goals.
We use everything that Klaviyo offers to help you achieve your business goals.
We are Klaviyo + Shopify Specialists
We specialize in helping online stores that use Klaviyo and Shopify. Whether you are big or small, our email marketing services – tailored specifically for your business will help improve your performance, unlock potential opportunities, and achieve your goals.
E-Commerce Email Marketing Services
Whether you use Klaviyo or another email service provider, our full suite of services and expertise will put you in control of your email marketing efforts.
Here are some of the ways we can unlock new potential in your business.
Here are some of the ways we can unlock new potential in your business.
|
E-commerce Email Audit
Our email marketing audit is a comprehensive process that involves the examination of various components to optimize the effectiveness of existing or potential email campaigns and automation flows. We create a comprehensive, actionable document with a plan of action and tracking metrics.
Optimization of Transactional Flows
Optimizing transactional email flows requires a data-driven approach to fine-tuning various email elements such as subject lines, content, and call-to-actions. The process also includes optimization for unique to the business properties, where emails are customized based on specific user attributes or behaviors, ensuring a highly personalized and relevant experience.
Klaviyo Account Management
Klaviyo account maintenance takes care of all your needs including contacting Klaviyo for troubleshooting and clarifications, integration of new features, metrics management and delivery, compliance with anti-spam programs in the USA and Europe, and close vigilance of account associated costs to maintain profitability.
|
Email List Management
Email list management is a strategic approach that starts with list efficiency analysis. The insights gained feed into customer behavior list optimization and segmentation, where the email list is refined based on subscribers' interactions and responses to previous campaigns, and enriched via targeted data acquisition.
Sign Up Forms
Our holistic approach to sign up forms enhances the quality of your email list and does the groundwork for more successful and engaging email marketing strategies. Forms are crafted to be both user-friendly and aligned with the brand's aesthetics. We focus on going beyond the basics, collecting relevant preferences and interests data that can be used to optimize conversions.
SMS Marketing with Klaviyo
Using Klaviyo, or another SMS provider if needed, we integrate SMS messaging into your email campaigns and automated flows, ensure compliance, opt-in, segmentation and link tracking, plus we ensure that the timing of your messages does not get geographically blocked due to specific timing restrictions.
|
Email Optimization
Email optimization is a multifaceted task that involves a series of targeted strategies to enhance the effectiveness of email marketing campaigns and automated flows. Among these strategies is multi-variate, timing and segment testing which yields constant improvements in engagement and conversion rates over time.
Email Campaign Creation
Email campaign creation involves a comprehensive approach that combine text, images, timing, segmentation, personalization, product merchandising to create campaigns that resonate with the target audience and achieve desired business outcomes. We test email designs to avoid Spam and get your email into the appropriate inbox as much as possible.
Klaviyo + Shopify Email Marketing
Klaviyo combines with Shopify to amplify the effectiveness of Shopify stores, driving sales and fostering long-term customer relationships. The Integration includes Product Optimization Presentation, presenting products in the most appealing way in emails, enhancing click-through and conversion rates.
|
We Deliver Customer Satisfaction
