E-Commerce Email Marketing Services
Whether you use Klaviyo or another email service provider, our full suite of services and expertise will put you in control of your email marketing efforts.
Here are some of the ways we can unlock new potential in your business.
Here are some of the ways we can unlock new potential in your business.
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E-commerce Email Audit
Our email marketing audit is a comprehensive process that involves the examination of various components to optimize the effectiveness of existing or potential email campaigns and automation flows. We create a comprehensive, actionable document with a plan of action and tracking metrics.
Optimization of Transactional Flows
Optimizing transactional email flows requires a data-driven approach to fine-tuning various email elements such as subject lines, content, and call-to-actions. The process also includes optimization for unique to the business properties, where emails are customized based on specific user attributes or behaviors, ensuring a highly personalized and relevant experience.
Klaviyo Account Management
Klaviyo account maintenance takes care of all your needs including contacting Klaviyo for troubleshooting and clarifications, integration of new features, metrics management and delivery, compliance with anti-spam programs in the USA and Europe, and close vigilance of account associated costs to maintain profitability.
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Email List Management
Email list management is a strategic approach that starts with list efficiency analysis. The insights gained feed into customer behavior list optimization and segmentation, where the email list is refined based on subscribers' interactions and responses to previous campaigns, and enriched via targeted data acquisition.
Sign Up Forms
Our holistic approach to sign up forms enhances the quality of your email list and does the groundwork for more successful and engaging email marketing strategies. Forms are crafted to be both user-friendly and aligned with the brand's aesthetics. We focus on going beyond the basics, collecting relevant preferences and interests data that can be used to optimize conversions.
SMS Marketing with Klaviyo
Using Klaviyo, or another SMS provider if needed, we integrate SMS messaging into your email campaigns and automated flows, ensure compliance, opt-in, segmentation and link tracking, plus we ensure that the timing of your messages does not get geographically blocked due to specific timing restrictions.
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Email Optimization
Email optimization is a multifaceted task that involves a series of targeted strategies to enhance the effectiveness of email marketing campaigns and automated flows. Among these strategies is multi-variate, timing and segment testing which yields constant improvements in engagement and conversion rates over time.
Email Campaign Creation
Email campaign creation involves a comprehensive approach that combine text, images, timing, segmentation, personalization, product merchandising to create campaigns that resonate with the target audience and achieve desired business outcomes. We test email designs to avoid Spam and get your email into the appropriate inbox as much as possible.
Klaviyo + Shopify Email Marketing
Klaviyo combines with Shopify to amplify the effectiveness of Shopify stores, driving sales and fostering long-term customer relationships. The Integration includes Product Optimization Presentation, presenting products in the most appealing way in emails, enhancing click-through and conversion rates.
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Naian Provides Full Digital Marketing Business Planning and Implementation
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Digital Marketing Strategy
We create, digital marketing strategies involving all channels: email, search engine marketing and optimization, content marketing, social presence, and all peripheral areas that can contribute to the growth of your business while keeping your budget in mind. Automated Reporting and Dashboards We automate metrics and dashboards to speed up your business understanding and derive insights that allow you to improve business and plan ahead for content tests to increase results. Reporting Insights on a Regular Basis If you feel you don't have time to glean insights from your reporting, we can provide you with timely reports and annotated for relevance and with indicators of areas where you can see positive changes. Copywriting Building on the reporting and data, we can provide you with content and/or sharpen your existing content to make your website and/or advertising to work harder for you. Landing Page Design and Testing We can help with customer acquisition and retention by designing and testing compelling landing pages and providing thorough measurement on your results, as well as improving them over time |